SaaS or Software-as-a-Service companies are leading the change in the age of digitization. However, it can be tough for these service providers to stand apart from the crowd in the cutthroat competition.
Hence, companies that offer the ideal customer experience and are quick and efficient at dealing with customer queries are more likely to get ahead of their counterparts.
If you run a SaaS company, you know what we’re talking about. With the quickly changing work environment and expectations amid the pandemic, it’s critical for companies to ensure their clients are getting the best. Fortunately, CRM software programs are here to your rescue. In this article we will discuss the 11 best SaaS CRM so that you can decide which one suits your needs/
CRM programs designed specifically for SaaS companies allow business owners to streamline workflow and processes, allowing both sales and marketing teams to personalize communication.
If you’re looking for the best CRMs for your SaaS company, consider the pros and cons of the following:
Description: This is a tool that integrates both CRM and ERP capabilities, transforming your work processes and applications. It allows you to innovate anywhere using intelligent business applications, making it easier for your SaaS company to streamline workflow. This SaaS CRM is leading player in the CRM industry.
Features: Some prominent features of Microsoft Dynamics 365 include
You can get a free trial version of the CRM software to test it for your company’s operations before investing your hard-earned money buying it.
Ratings:
Capterra 4.3 · 4,219 reviews
G2 Rating: 3.8 · 1,522 reviews
Link: Microsoft Dynamics 365
Description: HubSpot allows you to manage your entire sales pipeline and respond to all your customer queries in one place. You can track every detail of your business relationships and streamline work processes through HubSpot’s easy-to-use CRM. It’s one of the ideal tools you can find for integrated marketing and sales.
With HubSpot, you can view your sales pipeline in a visual tool. Using rich analytics and reporting tools, you can boost sales and train your team for success.
Features: Some fantastic features of HubSpot CRM includes:
You can also get Gmail & outlook integration and email templates. This CRM software also provides automated logging and updating of customer deals and sales activities. Although this SaaS CRM provides with great user interface and is easy to use, it is still relatively expensive.
Ratings:
Capterra: Rating: 4.5 · 2,992 reviews
G2: Rating: 4.4 · 8,194 reviews
Link: HubSpot CRM
Description: This SaaS CRM is specifically designed to offer streamlined sales pipeline management services and integrate various CRM platforms to offer the best to your SaaS company. You can either choose to go with the Zendesk Sell/Base CRM program or use just the Zendesk platform on its own.
Features: Some prominent features of Zendesk CRM include:
Ratings:
Capterra: Rating: 4.3 · 136 reviews
G2: Rating: 4.2 · 441 reviews
Link: Zendesk Sell
Description: SaaS CRM software programs that are scalable and affordable are ideal for SaaS companies. So if you’re looking for a CRM program that features robust reporting and analytical tools, consider investing in Zoho CRM.
This program comes with an Opportunity Tracking module that allows you to track leads and customer purchases. You can also use the social media branding feature and routine task automation to streamline your workflow.
Features: The features that contribute to the popularity of Zoho SaaS CRM include:
Ratings:
Capterra: Rating: 4.3 · 5,314 reviews
G2: Rating: 4 · 2,074 reviews
Link: Zoho CRM
Description: If you want to invest in SaaS CR M software that’s replete with useful features, consider getting your hands on Salesforce. It’s an ideal software solution for growing SaaS companies.
The partner management, opportunity management, and sales forecasting features of Salesforce CRM streamline customer information. You can also use the dashboards and reporting tools to get a greater insight into business operations.
You can also get your hands on the automated marketing and sales solutions offered by Salesforce to get ahead of the competition.
Features: Top features of Salesforce CRM include:
Capterra: Rating: 4.4 · 16,591 reviews
G2: Rating: 4.2 · 12,171 reviews
Link: Salesforce
Description: This SaaS CRM software solution leverages the power of AI and provides gamification features. It supports omnichannel customer experiences and contact center efficiency. You can get valuable insights and information from the reporting tools available to make data-driven decisions.
SAP Service Cloud offers real-time feedback to ensure your SaaS company stays ahead in the competition.
But perhaps the most attractive feature of this software program is its consumption-based pricing structure, which means you only pay for what you need.
Features: Some in-demand features of SAP Service Cloud SaaS CRM include:
Omnichannel Service
Service Intelligence
Ticket and Case Management
Ratings:
G2 Rating: 4 · 3 reviews
Link: SAP Service Cloud
Description: Do you run a SaaS company that deals with a lot of international clients? Pipedrive is a SaaS CRM software that offers support in 13 languages and supports transactions in foreign currencies.
It’s ideal for businesses that have a diverse range of clients from different parts of the world. You can import data, send email and get detailed reports through this program. All in all, it’s one of the easiest CRM software programs to implement for SEMs.
Features: Some impressive features of Pipedrive include:
Ratings:
Capterra: Rating: 4.5 · 2,362 reviews
G2: Rating: 4.2 · 1,481 reviews
Link: Pipedrive
Description: If you don’t want an advanced SaaS CRM that could be a hassle to use, Insightly is the right blend of sophistication and simplicity to provide easy-to-use features. The user-friendly interface of this SaaS CRM software program is great for SaaS companies.
You can get a variety of features, including email marketing, lead capture and reporting to streamline core business operations.
Features: Some features of Insightly include:
Ratings:
Capterra Rating: 3.9 · 497 reviews
G2 Rating: 4.2 · 687 reviews
Link: Insightly
CRM # 9: GoSquared
Description: If you want to automate marketing, track customers’ purchases and get an overview of every lead’s activity on your website, consider investing in GoSquared. It’s a SaaS CRM software designed specifically to make marketing decisions based on real user behavior.
You can choose to run this SaaS CRM tool with any of the CRM solutions mentioned above to enrich sales lead.
Features: Some impressive features of GoSquared are:
Ratings:
Capterra Ratings: Rating: 4.9 · 27 reviews
G2 Rating: 4.5 · 72 reviews
Link: GoSquared
Description: The automation of sales force and other features provided by this CRM software program help SaaS companies boost revenue and sales engagement.
You can use this software program to increase customer engagement by ensuring an outstanding customer experience.
Features: Some popular features of Oracle CX Cloud Suite include:
Ratings:
Capterra Ratings: 4.1 · 47 reviews
G2 Rating: 3.9 · 1,637 reviews
Link: Oracle CX Cloud Suite
Description: If you’re looking for a CRM program that can easily work inside Office 365 inbox or G Suite, Nimble is one of your best bets.
This software program comes with many impressive features allowing you to update contacts, access insights and efficiently manage tasks. With its automated reporting features, you can skip the hassle of maintaining spreadsheets.
Nimble helps you build strong relationships with your clients, enhance coordination and focus on core business operations instead of spending a lot of your time going over and maintaining spreadsheets.
Features: Some features of Nimble CRM are:
Ratings:
Capterra Rating: 4.4 · 1,723 reviews
Rating: 4.5 · 980 reviews
Link: Nibble
Now that you have a list of all the best CRM software solutions for your SaaS company, you’re well-equipped to make decisions beneficial for your business. However, there are certain factors you should consider before taking your pick.
These include identifying and outlining your business goals and assessing your budget before choosing a software program that meets your needs.